Socks of the Brave

Contributed by Kris Baydalla-Galasso

When you see the words “Made in the USA,” the co-founders of Socks of the Brave want you to not only think of superior American-made quality, they want you to think of remember the service men and women who sacrifice their personal lives to protect this great country.

Socks have become increasingly more bold, funky and colorful; department stores sporting racks of “fun and fashionable” foot coverings and minimal packages of the standard black and white tube socks of yesteryear. Socks of the Brave capitalized on the change in footwear fashion and combined a love of spirited sock with a pay-it-forward mentality to help our troops. To kick off their sock company, Socks for the Brave sent 150 pairs of their USA-manufactured socks to the Ironhorse Brigade from Fort Hood, TX, a unit preparing for a nine month deployment.

Why socks? Deployed servicemembers spend more hours in their boots than many civilians can even imagine. Have you ever had an uncomfortable sock wedged in your shoe? Now imagine walking on that uncomfortable sock for 18 straight hours. Or possibly even sleeping with that sock! Socks of the Brave makes sure that this often overlooked necessity is of the highest quality.

The Socks of the Brave sales model allows a sock donation for every pair that is purchased. The “buy one-give one” model sends the socks to active military across the globe through third-party charitable groups.

In addition to being American designed and manufactured (by a company in North Carolina), Socks of the Brave works to keep their fixed costs down with “no frills” packaging. As per their website, “with each penny saved, Socks of the Brave is able to spend more on our US Military.”

The Socks of the Brave are currently available in five different camouflage print styles. From ankle socks to knee socks, there are styles available for all feet – both men and women! Right now, the focus is on the camo print design, but they are taking suggestions for future styles and prints and plan to roll out more as popularity increases.

If you should find yourself in need of some new socks, go shopping at https://www.socksofthebrave.com/ and buy some socks for yourself – and a soldier!

David Laiderman